Who needs Superfast Broadband Fibre Internet ?

Broadband has become much more essential to our everyday lives and the amount of devices that we use on a daily basis that count on broadband connectivity seems to increase. The amount of tablets, smartphones, laptops, desktops, games consoles and TV’s that each person has in their homes, seems to increase daily.

Ardroag Broadband Deals For December 2025

Connection Type	Availablity
FTTC / Fibre / Superfast Broadband	Yes
Cable / Virgin Media	Some Areas
ADSL / Broadband	Yes
4G	Yes

Working from home is commonplace as it saves people sitting in commuter traffic, something that all of us would like to avoid.

 

 

Quite simply, traditional broadband connections often struggle to handle the simultaneous demands of downloading large files, streaming videos or music, with multiple devices and appliances signed on all at once. With Superfast fibre broadband though, everyone within a home or company has the opportunity to do what they want online– all all at once– without any annoying delays.

What is fast broadband?

Super-fast broadband concerns broadband connections of up to 300Mbps in the UK.

Super-fast broadband connections enable users to connect to the internet , stream music & video and stream television at speeds that are massively higher than most internet users.

While the current average UK broadband connection is around 12Mbps (2014), high speed internet products deliver speeds of around 300Mbps, through sophisticated fibre-optic broadband networks like Virgin Media and BT’s Infinity fibre optic cables.

How does fibre connectivity work ?

Unlike many of UK internet connections, which use telephony lines, the UK’s quickest internet product – the 100Mbps service from Virgin Media (it’s 200Mbps in some areas) – is delivered by a cable, or fibre-optic, broadband network. These cables are composed of glass and plastic, which allows data to move much quicker than along the copper pipes used by traditional xDSL internet .

BT also offers a more than 76Mb fibre service called Infinity (you can get 300Mbps in some areas), and plans to make this available to millions more UK residence in in the future .

 

 

The likes of TalkTalk, Sky and EE have resold BT’s Infinity service to launch rebranded super fast cable broadband services of their own.

However, fast internet is not only available to people in a fibre broadband locations. Fast broadband is not exclusively on offer to people in a fibre-optic broadband area. If you live within a certain range of your broadband provider’s exchange you can still get fast internet by registering selected ADSL2+ broadband services from the companies like O2, Sky, Orange and TalkTalk.

ADSL2+

This form of connectivity uses the same cables and telephone exchanges as regular ADSL internet connections, but due to the software and technology used it can deliver speeds of as high as 24Mbps, however most advertised speeds are around “right up to 16Mb”.

Your speed depends, as always, on the quality of the copper and the distance you are from the exchange, but if you live in a town or built up area you can realistically expect speeds of approximately 16Mb or more. This still provides sufficient bandwidth for heavy internet users, and at a smaller cost than cable.

Which super-fast broadband product is the fastest?

Among the UK’s fastest broadband products is Virgin Media’s 152Mbps service. Virgin Media, which also offers 50Mbps broadband products as a bare minimum, is able to deliver such fast connections due to its superfast fibre-optic broadband network.

BT’s Infinity package delivers a maximum speed of 76Mbps and the previously mentioned services from Sky, EE and TalkTalk, which use BT’s fibre network and feature headline speeds according to BT.

 

 

Alternatively, broadband products offering an up to 16Mbps (or thereabouts) connection are available from most providers. The arrival of these speeds has been facilitated by an upgrade of BT’s network with ADSL2+ technology, enabling the existing cabling to carry more data.

How do I get fast broadband ?

Your 1st step is to decide which highspeed internet services are available to you . Check which service are available.

 

Benefits of high bandwidth broadband connections

Super fast internet can let you use all the music streaming available on the world wide web. You’ll have the ability to watch movies in a matter of minutes – allowing you watch what you want , when you demand it , and getting rid of the days of long waiting times for enormous downloads.

Fans of on-demand TV will love their best shows on the BBC iPlayer , in addition to rival services from ITV and Channel 4, smoothly and without interruption .

Reduced ‘ping’ means improved response times delivered by high speed connectivity means that online gamers gain a competitive advantage over the opposition and can enjoy a better gaming experience.

Disadvantages of fibre connectivity

Speeds are never 100% as advertised (although are often very close ) and based upon things that are out of your control , like the quality of wiring and the distance you live from the cabinet . Though high speed connectivity is available in your area , these limiting factors may not bring many benefits in speed for a much higher price .

Who is  fibre connectivity  for?

The massive growth in the quantity of people downloading music , video and watching on demand TV online means that there is no longer a typical user of super-fast internet .

However, if you are a heavy downloader or are one of the increasing number of consumers who prefer to catch up with TV programmes online, it makes sense to join a fibre internet service – preferably fibre optic for the very best service.

Fibre broadband is also ideal for fans of online gaming . This is because a faster connection eliminates the delays to in-game responsiveness. This is called ping,  which is often  caused by slower ADSL internet services . This can seriously ruin your online gaming experience .

If you only use the internet for checking your e-mail and for the occasional search, it’s more prudent to select a traditional ADSL connection.

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