Who needs Super-fast Connections ?
Broadband has become much more essential to our everyday lives and the amount of devices that we use every day that utilise broadband connectivity seems to increase. The number of tablets, smartphones, laptops, desktops, games consoles and TV’s that each person has in their homes, seems to increase on a daily basis.
Donington Broadband Deals For October 2025
Sky Broadband Essential​
Unlimited Usage-
Average speed 11MBPS
-
ADSL Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number
Sky Broadband Superfast
Unlimited Usage-
Average speed 59MBPS
-
Fast Fibre Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number
| Connection Type | Availablity |
|---|---|
| FTTC / Fibre / Superfast Broadband | Yes |
| Cable / Virgin Media | Some Areas |
| ADSL / Broadband | Yes |
| 4G | Yes |
Working from home is commonplace as it saves people sitting in commuter traffic, something that we all wish to avoid.
Quite simply, traditional broadband connections often struggle to cope with the simultaneous demands of downloading large files, streaming videos or music, with multiple devices and appliances signed on at the same time. With Superfast fibre broadband though, everyone within a home or business has the capacity to do what they want online– all simultaneously– without any annoying delays.
What is super-fast broadband?
Super-fast broadband relates to broadband connections of as high as 300Mbps in the UK.
Super-fast broadband connections enable users to go online , download music & video and stream television at speeds that are massively more than most internet users.
While the current average UK internet connection is around 12Mbps (2014), high speed internet products deliver speeds of more than 300Mbps, through sophisticated fibre-optic cabled networks such as Virgin Media and BT’s Infinity fibre optic cables.
How does high speed broadband work ?
Unlike the majority of UK broadband connections, which use telephony lines, the UK’s quickest broadband product – the 100Mbps service from Virgin Media (it’s 200Mbps in some areas) – is delivered by a cable, or fibre-optic, broadband network. These cables are composed of glass and plastic, which allows data to move much faster than along the copper cables used by traditional DSL internet .
BT also offers an as high as 76Mb fibre-optic service called BT Infinity (you can get 300Mbps in some areas), and plans to make this available to millions more UK homes in in the not too distant future.
The likes of TalkTalk, Sky and EE have piggybacked on BT’s Infinity service to launch rebranded high speed cable broadband services of their own.
However, fast broadband is not only on offer to people in a fibre broadband area . Fast broadband is not exclusively on offer to people in a fibre-optic broadband area. If you live within a certain range of your broadband provider’s exchange you can still get fast internet by registering for selected ADSL2+ internet services from the companies like O2, Sky, Orange and TalkTalk.
ADSL2+
This kind of connection uses the same cabling and telephone exchanges as regular ADSL phone-line connections, but thanks to the software and technology used it can deliver speeds of up to 24Mbps, however most advertised speeds are around “almost 16Mb”.
Your speed depends, as always, on the quality of the copper and the distance you are from the exchange, but if you live in a city or built up area you can realistically expect speeds of up to 16Mb or more. This still provides ample bandwidth for heavy internet users, and at a smaller cost than cable.
Which high speed internet product is the fastest?
Among the UK’s fastest connectivity products is Virgin Media’s 152Mbps service. Virgin Media, which also offers 50Mbps broadband products as a bare minimum, is able to deliver such fast connections with the help of its super-fast fibre broadband network.
BT’s Infinity package delivers a maximum speed of 76Mbps and the aforementioned services from Sky, EE and TalkTalk, which use BT’s fibre optic network and feature headline speeds in line with BT.
Broadband products offering an up to 16Mbps (or thereabouts) connection are available from most providers. The arrival of these speeds has been facilitated by an upgrade of BT’s network with ADSL2+ technology, enabling the existing copper to carry more data.
How do I get fibre optic broadband ?
Your start is to decide which highspeed internet services are available at your exhaage. Check which service are available.
Advantages of super-fast broadband connectivity
Fast internet enables you to enjoy all the entertainment services on offer on the internet. You’ll have the opportunity to watch movies in a matter of minutes – allowing you view what you want , when you demand it , and banishing the days of long waiting times for big downloads.
Fans of on-demand TV will love their best shows on the Sky Now TV, as well as rival services from ITV and Channel 4, smoothly and without buffering.
Reduced ‘ping’ means better response times delivered by high speed internet means that when playing game online you a competitive advantage over the competition and can enjoy a better playing experience.
Disadvantages of fibre internet connectivity
Speeds are never 100% as advertised (although are often very close ) and based on things that are not within your control, like the age of copper connectivity and the distance you live from the BT exchange . Despite the fact that super fast internet connectivity is on offer in your area , these limiting factors may yield little difference in performance for a much higher cost .
Who is fibre broadband for?
The massive growth in the range of people listening to music, video and watching TV online means that there is no longer a typical user of high speed connectivity .
If you are a heavy downloader or are one of the increasing number of consumers who prefer to catch up with TV programmes online, it makes sense to sign up for a high speed broadband deal – preferably fibre optic for the best service .
Super-fast internet is also ideal for fans of online games . This is because faster connectivity eliminates the delays to in-game responsiveness. This is known as ping, which is commonly triggered by slower ADSL broadband products . This can seriously ruin your online gaming pleasure.
If you only use the internet for checking your e-mail and for the occasional search, it’s more prudent to opt for a traditional ADSL service .
Sky Broadband Essential​
Unlimited Usage-
Average speed 11MBPS
-
ADSL Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number
Sky Broadband Superfast
Unlimited Usage-
Average speed 59MBPS
-
Fast Fibre Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number



