Who needs Super-fast Fibre Internet ?
Broadband has become increasingly more vital to our everyday lives and the amount of devices that we use on a daily basis that count on broadband connectivity seems to increase. The amount of tablets, smartphones, laptops, desktops, games consoles and TV’s that each person has in their homes, seems to increase on a daily basis.
Ford Bridge Broadband Deals For October 2025
Sky Broadband Essential​
Unlimited Usage-
Average speed 11MBPS
-
ADSL Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number
Sky Broadband Superfast
Unlimited Usage-
Average speed 59MBPS
-
Fast Fibre Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number
| Connection Type | Availablity |
|---|---|
| FTTC / Fibre / Superfast Broadband | Yes |
| Cable / Virgin Media | Some Areas |
| ADSL / Broadband | Yes |
| 4G | Yes |
Working from home is commonplace as it saves people sitting in commuter traffic, something that all of us would love to avoid.
Quite simply, traditional broadband connections often struggle to cope with the simultaneous demands of downloading large files, streaming videos or music, with multiple devices and appliances logged on simultaneously. With Superfast fibre broadband though, everyone within a home or small company has the capacity to do what they want online– all simultaneously– without any annoying delays.
What is fast broadband?
Super-fast broadband relates to broadband connections of as high as 300Mbps in the UK.
Super-fast broadband connections enable users to surf the internet, download music & video and stream television at speeds that are massively more than most broadband users.
While the current average UK internet connection is around 12Mbps (2014), high speed internet products deliver speeds of around 300Mbps, through sophisticated fibre-optic broadband networks especially Virgin Media and BT’s Infinity fibre optic cables.
How does super-fast connectivity work ?
Unlike most UK broadband connections, which use telephone lines, the UK’s fastest internet product – the 100Mbps service from Virgin (it’s 200Mbps in some areas) – is delivered by a cable, or fibre-optic, broadband network. These cables are comprised of glass and plastic, which allows data to move much faster than along the copper pipes used by traditional xDSL internet .
BT also offers a right up to 76Mb fibre service called Infinity (you can get 300Mbps in some areas), and plans to make this available to millions more UK homes in in the near future .
The likes of TalkTalk, Sky and EE have resold BT’s Infinity service to launch rebranded high speed cable broadband services of their own.
However, fast internet is not only available to people in a fibre broadband area . Fast broadband is not exclusively on offer to people in a fibre-optic broadband area. If you live within a certain distant of your broadband provider’s exchange you can still get fast internet by registering selected ADSL2+ broadband packages from the likes of O2, Sky, Orange and TalkTalk.
ADSL2+
This type of connectivity uses the same wiring and telephone exchanges as regular ADSL phone-line connections, but thanks to the software and technology being used it can deliver speeds of around 24Mbps, however most advertised speeds are around “about 16Mb”.
Your speed depends, as always, on the quality of the wiring and the distance you are from the exchange, but if you inhabit a town or built up area you can realistically expect speeds of more than 16Mb or more. This still provides sufficient bandwidth for heavy internet users, and at a smaller cost than cable.
Which superfast broadband product is the fastest?
Among the UK’s quickest connectivity products is Virgin Media’s 152Mbps service. Virgin Media, which also offers 50Mbps broadband products as a bare minimum, is able to deliver such fast connections thanks to its super-fast fibre broadband network.
BT’s Infinity package delivers a maximum speed of 76Mbps and the previously mentioned services from Sky, EE and TalkTalk, which use BT’s fibre network and feature headline speeds according to BT.
Alternatively, broadband products offering an up to 16Mbps (or thereabouts) connection are available from most providers. The arrival of these speeds has been facilitated by an upgrade of BT’s network with ADSL2+ technology, enabling the existing copper to carry more data.
How do I get superfast connectivity?
Your start is to decide which high speed internet services are available to you . Check which types of connectivity are available.
Benefits of super fast internet
High speed broadband can let you use all the music streaming on offer on the internet. You’ll have the chance to watch movies in a within minutes – allowing you view what you want , when you demand it , and getting rid of the hanging around for very large downloads.
Fans of on-demand TV will love their best shows on the BBC iPlayer , besides rival services from ITV and Channel 4, smoothly and without buffering.
Reduced ‘ping’ means improved response times delivered by fibre connectivity means that when online gaming you gain an one-upmanship over the competition and can enjoy a better playing experience.
Disadvantages of high speed connectivity
Speeds are never guaranteed as advertised (although are often very close ) and rely on things that are out of your control , like the quality of wiring and the distance you live from the cabinet . Although super fast internet connectivity is on offer in your area , these limiting factors may not bring many improvements in performance for a much higher annual cost .
Who is super-fast connectivity for?
The massive growth in the range of people listening to music, video and watching TV online means that there is no more a typical user of high speed broadband .
However, if you are a heavy downloader or are one of the increasing number of consumers who prefer to catch up with TV programmes online, it makes good sense to join a super-fast broadband product – preferably fibre for the very best service.
Fibre broadband is also ideal for fans of online console usage. This is because faster connectivity gets rid of the delays to in-game responsiveness. This is called ping, which is commonly as a resulted of slower ADSL broadband products. This can seriously ruin your gaming experience .
If you only use the internet for checking your e-mail and for the occasional search, it’s more prudent to select a traditional ADSL deal .
Sky Broadband Essential​
Unlimited Usage-
Average speed 11MBPS
-
ADSL Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number
Sky Broadband Superfast
Unlimited Usage-
Average speed 59MBPS
-
Fast Fibre Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number



