Who needs Super-fast Broadband Fibre Connections?

Broadband has become much more vital to our everyday lives and the amount of devices that we use every single day that rely upon broadband connectivity seems to increase. The amount of tablets, smartphones, laptops, desktops, games consoles and TV’s that everyone has in their homes, seems to increase each day.

Hook End Broadband Deals For December 2025

Connection Type	Availablity
FTTC / Fibre / Superfast Broadband	Yes
Cable / Virgin Media	Some Areas
ADSL / Broadband	Yes
4G	Yes

Working from home is commonplace as it saves people being stuck in commuter traffic, something that all of us need to avoid.

 

 

Quite simply, traditional broadband connections often struggle to cope with the simultaneous demands of downloading large files, streaming videos or music, with multiple devices and appliances signed on simultaneously. With Superfast fibre broadband though, everyone within a home or small company is able to do what they want online– all simultaneously– without any annoying delays.

What is fast broadband?

Super-fast broadband relates to broadband connections of more than 300Mbps in the UK.

Super-fast broadband connections enable users to go online , download music & video and stream television at speeds that are massively greater than most internet users.

While the current average UK broadband connection is around 12Mbps (2014), super-fast broadband products deliver speeds of as high as 300Mbps, through sophisticated fibre-optic broadband networks especially Virgin Media and BT’s Infinity fibre optic cables.

How does fibre internet work ?

Unlike most UK broadband connections, which use telephone lines, the UK’s quickest broadband product – the 100Mbps service from Virgin (it’s 200Mbps in some areas) – is delivered by a cable, or fibre-optic, broadband network. These cables are made up of glass and plastic, which allows data to move much quicker than along the copper cables used by standard xDSL internet connectivity.

BT also offers an up to 76Mb fibre-optic service called Infinity (you can get 300Mbps in some areas), and plans to make this available to millions more UK residence in in the near future .

 

 

The likes of TalkTalk, Sky and EE have resold BT’s Infinity service to launch rebranded super fast cable broadband services of their own.

However, fast internet is not exclusively on offer to people in a fibre-optic broadband area . Fast broadband is not exclusively on offer to people in a fibre-optic broadband area. If you live within a certain range of your internet provider’s exchange you can still get fast internet by registering for selected ADSL2+ broadband packages from the likes of O2, Sky, Orange and TalkTalk.

ADSL2+

This form of connectivity uses the same cables and telephone exchanges as regular ADSL internet connections, but because of the software and technology being used it can deliver speeds of around 24Mbps, however most advertised speeds are around “about 16Mb”.

Your speed depends, as always, on the quality of the copper and the distance you are from the exchange, but if you live a town or built up area you can realistically expect speeds of right up to 16Mb or more. This still provides plenty of bandwidth for heavy internet users, and at a smaller cost than cable.

Which super-fast internet product is the quickest ?

Among the UK’s fastest broadband products is Virgin Media’s 152Mbps service. Virgin Media, which also offers 50Mbps broadband products as a bare minimum, is able to deliver such fast connections thanks to its superfast fibre-optic broadband network.

BT’s Infinity package delivers a maximum speed of 76Mbps and the aforementioned services from Sky, EE and TalkTalk, which use BT’s fibre network and feature headline speeds in accordance with BT.

 

 

Broadband products offering an up to 16Mbps (or thereabouts) connection are available from most providers. The arrival of these speeds has been facilitated by an upgrade of BT’s network with ADSL2+ technology, enabling the existing cabling to carry more data.

How do I get super-fast connectivity?

Your first step is to decide which super-fast broadband services are available in your area . Check which types of connectivity are available.

 

Advantages of fast broadband

Super fast internet lets you take advantage of all the video on demand available on-line. You will be able to download movies in a in a few minutes – allowing you consume what you want , when you want it , and banishing the days of long waiting times for astronomical downloads.

Fans of on-demand TV will love their best shows on the Sky Now TV, along with rival services from ITV and Channel 4, smoothly and without interruption .

Reduced latency means move favourable response times delivered by super-fast internet means that online gamers gain a competitive advantage over the competition and can enjoy a better gaming experience.

Disadvantages of super-fast internet connectivity

Speeds are never 100% as advertised (although are often very near) and dependent on things that are not within your control, like the quality of wiring and the distance you live from the BT exchange . Despite the fact that super fast connectivity is available in your area , these limiting factors may yield little difference in performance for a much higher price .

Who is  high speed internet  for?

The massive growth in the amount of people listening to music, downloading video and watching TV online means that there is no longer a typical user of fibre internet connectivity.

If you are a heavy downloader or are one of the increasing number of consumers who prefer to catch up with TV programmes online, it makes sense to sign up for a fibre connectivity deal – preferably fibre optic for the best experience.

Fibre internet connectivity is also ideal for fans of online gaming . This is because a faster connection gets rid of the delays to in-game responsiveness. This is known as ping,  which is commonly triggered by slower DSL connectivity products. This can seriously ruin your online gaming experience .

If you only use the internet for checking your e-mail and for the occasional search, it’s more prudent to select a standard ADSL deal .

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