Who needs Super-fast Broadband Fibre Connections?
Broadband has become much more important to our everyday lives and the amount of devices that we use per day that depend on broadband connectivity seems to increase. The range of tablets, smartphones, laptops, desktops, games consoles and TV’s that everyone has in their homes, seems to increase every day.
Lodge Broadband Deals For October 2025
Sky Broadband Essential​
Unlimited Usage-
Average speed 11MBPS
-
ADSL Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number
Sky Broadband Superfast
Unlimited Usage-
Average speed 59MBPS
-
Fast Fibre Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number
| Connection Type | Availablity |
|---|---|
| FTTC / Fibre / Superfast Broadband | Yes |
| Cable / Virgin Media | Some Areas |
| ADSL / Broadband | Yes |
| 4G | Yes |
Working from home is commonplace as it saves people being stuck in commuter traffic, something that all of us need to avoid.
Quite simply, traditional broadband connections often struggle to deal with the simultaneous demands of downloading large files, streaming videos or music, with multiple devices and appliances turned on all at once. With Superfast fibre broadband though, everyone within a home or local business has the chance to do what they want online– all simultaneously– without any annoying delays.
What is high speed broadband?
Super-fast broadband relates to broadband connections of more than 300Mbps in the UK.
Super-fast broadband connections enable users to connect to the internet , download music & video and stream television at speeds that are massively above most internet users.
While the current average UK broadband connection is around 12Mbps (2014), superfast internet products deliver speeds of right up to 300Mbps, through sophisticated fibre-optic cabled networks including Virgin Media and BT’s Infinity fibre optic cables.
How does superfast connectivity work ?
Unlike most UK broadband connections, which use telephony lines, the UK’s fastest internet product – the 100Mbps service from Virgin Media (it’s 200Mbps in some areas) – is delivered by a cable, or fibre-optic, broadband network. These cables are composed of glass and plastic, which allows data to move much quicker than along the copper cables used by standard ADSL connectivity .
BT also offers an as much as 76Mb fibre service called BT Infinity (you can get 300Mbps in some areas), and plans to make this available to millions more UK homes in in the not too distant future.
The likes of TalkTalk, Sky and EE have resold BT’s Infinity service to launch rebranded super-fast cable broadband products of their own.
However, fast broadband is not exclusively available to people in a fibre-optic broadband locations. Fast broadband is not exclusively on offer to people in a fibre-optic broadband area. If you live within a certain range of your internet provider’s exchange you can still get fast internet by enrolling in selected ADSL2+ internet packages from the providers like O2, Sky, Orange and TalkTalk.
ADSL2+
This form of connectivity uses the same cabling and telephone exchanges as regular ADSL internet connections, but because of the software and technology being used it can deliver speeds of approximately 24Mbps, however most advertised speeds are around “around 16Mb”.
Your speed depends, as always, on the quality of the copper and the distance you are from the exchange, but if you live a city or built up area you can realistically expect speeds of more than 16Mb or more. This still provides more than enough bandwidth for heavy internet users, and at a smaller cost than cable.
Which high speed connectivity product is the best?
Among the UK’s fastest connectivity products is Virgin Media’s 152Mbps service. Virgin Media, which also offers 50Mbps broadband products as a bare minimum, is able to deliver such fast connections because its super-fast fibre broadband network.
BT’s Infinity package delivers a maximum speed of 76Mbps and the previously mentioned services from Sky, EE and TalkTalk, which use BT’s fibre network and feature headline speeds according to BT.
Alternatively, broadband products offering an up to 16Mbps (or thereabouts) connection are available from most providers. The arrival of these speeds has been facilitated by an upgrade of BT’s network with ADSL2+ technology, enabling the existing cabling to carry more data.
How do I get superfast connectivity?
Your start is to see which high speed broadband services are available at your exhaage. Check which service are available.
Advantages of super fast broadband connectivity
High speed internet connectivity enables you to utilise all the video on demand available on the world wide web. You’ll be able to watch movies in a within minutes – allowing you consume what you like, when you want it , and banishing the hanging around for big downloads.
Fans of on-demand show can enjoy their best shows on the BBC iPlayer , besides rival services from ITV and Channel 4, smoothly and without buffering.
Reduced latency means move favourable response times delivered by super-fast connectivity means that when online gaming you gain an one-upmanship over the competition and can enjoy a better playing experience.
Disadvantages of FTTC broadband
Speeds are never 100% as advertised (although are often very near) and dependent on things that are out of your control , like the quality of copper connectivity and the distance you live from the exchange . Whether or not high speed broadband is on offer in your location, these limiting factors may not bring many improvements in performance for a much higher monthly price .
Who is fibre internet connectivity for?
The massive growth in the quantity of people streaming music , streaming video and watching TV online means that there is no more a typical user of super-fast broadband .
However, if you are a heavy downloader or are one of the increasing number of consumers who prefer to catch up with TV programmes online, it makes good sense to register for a super fast internet connectivity service – preferably fibre optic for the greatest service.
Fibre internet is also ideal for fans of online console usage. This is because a faster connection eliminates the delays to in-game responsiveness. This is known as ping, which is commonly triggered by slower ADSL connectivity products. This can seriously ruin your online gaming experience .
If you only use the internet for checking your e-mail and for the occasional search, it’s more prudent to choose a standard ADSL deal .
Sky Broadband Essential​
Unlimited Usage-
Average speed 11MBPS
-
ADSL Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number
Sky Broadband Superfast
Unlimited Usage-
Average speed 59MBPS
-
Fast Fibre Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number



