Who needs Superfast Broadband Internet ?
Broadband has become increasingly more essential to our everyday lives and the amount of devices that we use per day that bank on broadband connectivity seems to increase. The number of tablets, smartphones, laptops, desktops, games consoles and TV’s that everyone has in their homes, seems to increase daily.
Sidbury Broadband Deals For October 2025
Sky Broadband Essential​
Unlimited Usage-
Average speed 11MBPS
-
ADSL Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number
Sky Broadband Superfast
Unlimited Usage-
Average speed 59MBPS
-
Fast Fibre Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number
| Connection Type | Availablity |
|---|---|
| FTTC / Fibre / Superfast Broadband | Yes |
| Cable / Virgin Media | Some Areas |
| ADSL / Broadband | Yes |
| 4G | Yes |
Working from home is commonplace as it saves people being stuck in commuter traffic, something that most of us wish to avoid.
Quite simply, traditional broadband connections often struggle to come to grips with the simultaneous demands of downloading large files, streaming videos or music, with multiple devices and appliances signed on concurrently. With Superfast fibre broadband though, everyone within a home or company has the opportunity to do what they want online– all all at once– with no annoying delays.
What is high speed broadband?
Super-fast broadband relates to broadband connections of as much as 300Mbps in the UK.
Super-fast broadband connections enable users to surf the internet, download music & video and stream television at speeds that are massively more than most broadband users.
While the current average UK internet connection is around 12Mbps (2014), high speed broadband products deliver speeds of as high as 300Mbps, through sophisticated fibre-optic broadband networks including Virgin Media and BT’s Infinity fibre optic cables.
How does superfast broadband work ?
Unlike most of UK internet connections, which use telephony lines, the UK’s fastest broadband product – the 100Mbps service from Virgin Media (it’s 200Mbps in some areas) – is delivered by a cable, or fibre-optic, broadband network. These cables are made up of glass and plastic, which allows data to move much faster than along the copper pipes used by standard ADSL broadband .
BT also offers an as high as 76Mb fibre-optic service called BT Infinity (you can get 300Mbps in some areas), and plans to make this available to millions more UK homes in years to come.
The likes of TalkTalk, Sky and EE have piggybacked on BT’s Infinity service to launch rebranded high speed cable broadband services of their own.
However, fast internet is not only available to people in a fibre-optic broadband locations. Fast broadband is not exclusively on offer to people in a fibre-optic broadband area. If you live within a certain distant of your broadband provider’s exchange you can still get fast broadband by subscribing to selected ADSL2+ broadband packages from the companies like O2, Sky, Orange and TalkTalk.
ADSL2+
This kind of connectivity uses the same cabling and telephone exchanges as regular ADSL phone-line connections, but as a result of the software and technology being used it can deliver speeds of as high as 24Mbps, however most advertised speeds are around “around 16Mb”.
Your speed depends, as always, on the quality of the copper and the distance you are from the exchange, but if you live in a town or built up area you can realistically expect speeds of right up to 16Mb or more. This still provides plenty of bandwidth for heavy internet users, and at a smaller cost than cable.
Which superfast connectivity product is the fastest?
Among the UK’s quickest broadband products is Virgin Media’s 152Mbps service. Virgin Media, which also offers 50Mbps broadband products as a bare minimum, is able to deliver such fast connections because its super-fast fibre broadband network.
BT’s Infinity package offers a maximum speed of 76Mbps and the previously mentioned services from Sky, EE and TalkTalk, which use BT’s fibre network and feature headline speeds in accordance with BT.
Broadband products offering an up to 16Mbps (or thereabouts) connection are available from most providers. The arrival of these speeds has been facilitated by an upgrade of BT’s network with ADSL2+ technology, enabling the existing copper to carry more data.
How do I get fibre connectivity?
Your 1st step is to decide which high speed internet services are available at your exhaage. Check which products are available.
Benefits of high bandwidth broadband connections
Super fast internet connectivity enables you to utilise all the music streaming on offer on the web. You’ll have the ability to watch movies in a in a few minutes – allowing you view what you want , when you want it , and getting rid of the hanging around for big downloads.
Fans of on-demand programmes will love their best shows on the Sky Now TV, besides rival services from ITV and Channel 4, smoothly and without buffering.
Reduced ‘ping’ means better response times delivered by fibre connectivity means that online gamers gain an one-upmanship over the competition and can enjoy a better gaming experience.
Disadvantages of FTTC internet connectivity
Speeds are never guaranteed as advertised (although are often very near) and depend on things that are out of your control , like the age of wiring and the distance you live from the exchange . Regardless of whether super fast connectivity is on offer in your area , these limiting factors may not bring many benefits in speed for a much higher annual cost .
Who is FTTC broadband for?
The massive growth in the amount of people downloading music , downloading video and watching TV online means that there is no longer a typical user of super fast broadband .
However, if you are a heavy downloader or are one of the increasing number of consumers who prefer to catch up with TV programmes online, it makes sense to join a high speed connectivity service – preferably fibre for the greatest service.
Fibre internet connectivity is also ideal for fans of online console usage. This is because faster connectivity eliminates the delays to in-game responsiveness. This is referred to as ping, which is often as a resulted of slower DSL internet connectivity products . This can seriously ruin your online gaming experience .
If you only use the internet for checking your e-mail and for the occasional search, it’s more prudent to opt for a standard ADSL connection.
Sky Broadband Essential​
Unlimited Usage-
Average speed 11MBPS
-
ADSL Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number
Sky Broadband Superfast
Unlimited Usage-
Average speed 59MBPS
-
Fast Fibre Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number



