Who needs Superfast Fibre Connections?
Broadband has become more and more necessary to our everyday lives and the amount of devices that we use every single day that rely upon broadband connectivity seems to increase. The quantity of tablets, smartphones, laptops, desktops, games consoles and TV’s that everyone has in their homes, seems to increase every day.
Sunderland Broadband Deals For January 2026
Sky Broadband Essential​
Unlimited Usage-
Average speed 11MBPS
-
ADSL Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number
Sky Broadband Superfast
Unlimited Usage-
Average speed 59MBPS
-
Fast Fibre Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number
| Connection Type | Availablity |
|---|---|
| FTTC / Fibre / Superfast Broadband | Yes |
| Cable / Virgin Media | Some Areas |
| ADSL / Broadband | Yes |
| 4G | Yes |
Working from home is commonplace as it saves people sitting in commuter traffic, something that we all need to avoid.
Quite simply, traditional broadband connections often struggle to come to grips with the simultaneous demands of downloading large files, streaming videos or music, with multiple devices and appliances logged on simultaneously. With Superfast fibre broadband though, everyone within a home or local business has the chance to do what they want online– all simultaneously– without any annoying delays.
What is high speed broadband?
Super-fast broadband concerns broadband connections of around 300Mbps in the UK.
Super-fast broadband connections enable users to connect to the internet , stream music & video and stream television at speeds that are massively above most internet users.
While the current average UK internet connection is around 12Mbps (2014), superfast internet products deliver speeds of up to 300Mbps, through sophisticated fibre-optic cabled networks which include Virgin Media and BT’s Infinity fibre optic cables.
How does superfast broadband work ?
Unlike many of UK broadband connections, which use telephony lines, the UK’s quickest broadband product – the 100Mbps service from Virgin Media (it’s 200Mbps in some areas) – is delivered by a cable, or fibre-optic, broadband network. These cables are comprised of glass and plastic, which allows data to move much faster than along the copper pipes used by traditional DSL connectivity .
BT also offers a right up to 76Mb fibre-optic service called BT Infinity (you can get 300Mbps in some areas), and plans to make this available to millions more UK residence in in the not too distant future.
The likes of TalkTalk, Sky and EE have piggybacked on BT’s Infinity service to launch rebranded high speed cable broadband services of their own.
However, fast broadband is not exclusively available to people in a fibre broadband locations. Fast broadband is not exclusively on offer to people in a fibre-optic broadband area. If you live within a certain distant of your broadband provider’s exchange you can still get fast internet by registering selected ADSL2+ internet packages from the likes of O2, Sky, Orange and TalkTalk.
ADSL2+
This type of connectivity uses the same cables and telephone exchanges as regular ADSL broadband connections, but because of the software and technology used it can deliver speeds of up to 24Mbps, however most advertised speeds are around “as much as 16Mb”.
Your speed depends, as always, on the quality of the cabling and the distance you are from the exchange, but if you live a city or built up area you can realistically expect speeds of up to 16Mb or more. This still provides plenty of bandwidth for heavy internet users, and at a smaller cost than cable.
Which super-fast broadband product is the quickest ?
Among the UK’s fastest broadband products is Virgin Media’s 152Mbps service. Virgin Media, which also offers 50Mbps broadband products as a bare minimum, is able to deliver such fast connections with the help of its super-fast fibre-optic broadband network.
BT’s Infinity package offers a maximum speed of 76Mbps and the aforementioned services from Sky, EE and TalkTalk, which use BT’s fibre network and feature headline speeds in accordance with BT.
Alternatively, broadband products offering an up to 16Mbps (or thereabouts) connection are available from most providers. The arrival of these speeds has been facilitated by an upgrade of BT’s network with ADSL2+ technology, enabling the existing cabling to carry more data.
How do I get superfast connectivity?
Your first step is to decide which superfast internet services are available to you . Check which products are available.
Benefits of fast broadband
Fast internet connectivity enables you to enjoy all the video on demand available on the world wide web. You will be able to download movies in a in a few minutes – allowing you view what you want , when you demand it , and banishing the hanging around for astronomical downloads.
Fans of on-demand programmes will love their best shows on the Sky Now TV, besides rival services from ITV and Channel 4, smoothly and without interruption .
Reduced latency means move favourable response times delivered by super-fast connectivity means that online gamers gain a competitive advantage over the competition and can enjoy a better playing experience.
Disadvantages of FTTC internet
Speeds are never 100% as advertised (although are often very near) and dependent on things that are out of your control , like the quality of wiring and the distance you live from the green box. Whether or not fibre broadband is on offer in your area , these limiting factors may not bring many improvements in performance for a much higher cost .
Who is high speed internet connectivity for?
The massive growth in the number of people listening to music, video and watching catchup TV online means that there is no longer a typical user of super-fast broadband .
However, if you are a heavy downloader or are one of the increasing number of consumers who prefer to catch up with TV programmes online, it makes sense to sign up for a super-fast broadband deal – preferably fibre optic for the very best service.
High speed internet connectivity is also ideal for fans of online console usage. Due to the fact a faster connection gets rid of the delays to in-game responsiveness. This is known as ping, which is commonly as a resulted of slower traditionalbroadband services . This can seriously ruin your gaming pleasure.
If you only use the internet for checking your e-mail and for the occasional search, it’s more prudent to opt for a traditional ADSL connection.
Sky Broadband Essential​
Unlimited Usage-
Average speed 11MBPS
-
ADSL Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number
Sky Broadband Superfast
Unlimited Usage-
Average speed 59MBPS
-
Fast Fibre Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number



