Who needs Speedy Fibre Connectivity ?

Broadband has become increasingly more important to our everyday lives and the amount of devices that we use every day that utilise broadband connectivity seems to increase. The quantity of tablets, smartphones, laptops, desktops, games consoles and TV’s that everyone has in their homes, seems to increase every day.

West Stour Broadband Deals For October 2025

Connection Type	Availablity
FTTC / Fibre / Superfast Broadband	Yes
Cable / Virgin Media	Some Areas
ADSL / Broadband	Yes
4G	Yes

Working from home is commonplace as it saves people sitting in commuter traffic, something that all of us would like to avoid.

 

 

Quite simply, traditional broadband connections often struggle to cope with the simultaneous demands of downloading large files, streaming videos or music, with multiple devices and appliances turned on all at once. With Superfast fibre broadband though, everyone within a home or business manages to do what they want online– all at the same time– with no annoying delays.

What is super-fast broadband?

Super-fast broadband concerns broadband connections of about 300Mbps in the UK.

Super-fast broadband connections enable users to surf the internet, download music & video and stream television at speeds that are massively greater than most internet users.

While the current average UK internet connection is around 12Mbps (2014), high speed internet products deliver speeds of around 300Mbps, through sophisticated fibre-optic cabled networks specifically Virgin Media and BT’s Infinity fibre optic cables.

How does super-fast internet work ?

Unlike most UK broadband connections, which use telephony lines, the UK’s fastest internet product – the 100Mbps service from Virgin (it’s 200Mbps in some areas) – is delivered by a cable, or fibre-optic, broadband network. These cables are made up of glass and plastic, which allows data to move much quicker than along the copper cables used by standard ADSL internet connectivity.

BT also offers a to 76Mb fibre-optic service called Infinity (you can get 300Mbps in some areas), and plans to make this available to millions more UK homes in in the not too distant future.

 

 

The likes of TalkTalk, Sky and EE have piggybacked on BT’s Infinity service to launch rebranded super fast cable broadband products of their own.

However, fast internet is not exclusively available to people in a fibre broadband locations. Fast broadband is not exclusively on offer to people in a fibre-optic broadband area. If you live within a certain distant of your internet provider’s exchange you can still get fast internet by getting selected ADSL2+ internet packages from the providers like O2, Sky, Orange and TalkTalk.

ADSL2+

This kind of connectivity uses the same wiring and telephone exchanges as regular ADSL internet connections, but as a result of the software and technology being used it can deliver speeds of approximately 24Mbps, however most advertised speeds are around “right up to 16Mb”.

Your speed depends, as always, on the quality of the wiring and the distance you are from the exchange, but if you reside in a city or built up location you can realistically expect speeds of as much as 16Mb or more. This still provides plenty of bandwidth for heavy internet users, and at a smaller cost than cable.

Which super-fast connectivity product is the quickest ?

Among the UK’s quickest broadband products is Virgin Media’s 152Mbps service. Virgin Media, which also offers 50Mbps broadband products as a bare minimum, is able to deliver such fast connections due to its superfast fibre connectivity network.

BT’s Infinity package delivers a maximum speed of 76Mbps and the aforementioned services from Sky, EE and TalkTalk, which use BT’s fibre network and feature headline speeds according to BT.

 

 

Alternatively, broadband products offering an up to 16Mbps (or thereabouts) connection are available from most providers. The arrival of these speeds has been facilitated by an upgrade of BT’s network with ADSL2+ technology, enabling the existing cabling to carry more data.

How do I get fast broadband ?

Your initial step is to see which high speed internet services are available at your exhaage. Check which service are available.

 

Advantages of super fast broadband

Super-fast internet enables you to make the most of all the entertainment on offer on the net. You will have the chance to download movies in a in a few minutes – allowing you watch what you want , when you want it , and banishing the hanging around for large downloads.

Fans of on-demand programmes will love their favourite shows on the BBC iPlayer , in addition to rival services from ITV and Channel 4, smoothly and without interruption .

Reduced latency means better response times delivered by super fast internet means that when playing game online you an one-upmanship over the competition and can enjoy a better gaming experience.

Disadvantages of super-fast internet connectivity

Speeds are never 100% as advertised (although are often very close ) and rely on things that are out of your control , like the quality of wiring and the distance you live from the green box. Although high speed connectivity is on offer in your area , these limiting factors may not bring many improvements in performance for a much higher cost .

Who is  high speed broadband  for?

The massive growth in the amount of people downloading music , streaming video and watching on demand TV online means that there is no more a typical user of fibre internet connectivity.

However, if you are a heavy downloader or are one of the increasing number of consumers who prefer to catch up with TV programmes online, it makes good sense to sign up for a super fast broadband product – preferably fibre for the greatest service.

Super fast internet is also ideal for fans of online gaming . This is because faster connectivity gets rid of the delays to in-game responsiveness. This is known as ping,  which is commonly as a resulted of slower traditional connectivity products. This can seriously ruin your gaming experience .

If you only use the internet for checking your e-mail and for the occasional search, it’s more prudent to select a traditional ADSL connection.

West Stour – Other Areas

Exebridge

Tingewick

Arncliffe

Gyffin

East Meon

Hope Park

Coleorton Moor

Cuaig

Iron Acton

Binegar