Who needs Superfast Broadband FTTC Connectivity ?

Broadband has become much more important to our everyday lives and the amount of devices that we use every single day that rely upon broadband connectivity seems to increase. The quantity of tablets, smartphones, laptops, desktops, games consoles and TV’s that everyone has in their homes, seems to increase every day.

Westwood Business Park Broadband Deals For October 2025

Connection Type	Availablity
FTTC / Fibre / Superfast Broadband	Yes
Cable / Virgin Media	Some Areas
ADSL / Broadband	Yes
4G	Yes

Working from home is commonplace as it saves people sitting in commuter traffic, something that most of us would love to avoid.

 

 

Quite simply, traditional broadband connections often struggle to come to grips with the simultaneous demands of downloading large files, streaming videos or music, with multiple devices and appliances turned on at the same time. With Superfast fibre broadband though, everyone within a home or local business has the opportunity to do what they want online– all all at once– with no annoying delays.

What is quick broadband?

Super-fast broadband refers to broadband connections of up to 300Mbps in the UK.

Super-fast broadband connections enable users to surf the internet, download music & video and stream television at speeds that are massively higher than most broadband users.

While the current average UK internet connection is around 12Mbps (2014), super-fast broadband products deliver speeds of approximately 300Mbps, through sophisticated fibre-optic cabled networks including Virgin Media and BT’s Infinity fibre optic cables.

How does high speed internet work ?

Unlike many of UK internet connections, which use telephony lines, the UK’s fastest broadband product – the 100Mbps service from Virgin (it’s 200Mbps in some areas) – is delivered by a cable, or fibre-optic, broadband network. These cables are made up of glass and plastic, which allows data to move much faster than along the copper cables used by standard xDSL connectivity .

BT also offers an up to 76Mb fibre service called BT Infinity (you can get 300Mbps in some areas), and plans to make this available to millions more UK residence in in the near future .

 

 

The likes of TalkTalk, Sky and EE have piggybacked on BT’s Infinity service to launch rebranded super-fast cable broadband services of their own.

However, fast internet is not exclusively on offer to people in a fibre broadband area . Fast broadband is not exclusively on offer to people in a fibre-optic broadband area. If you live within a certain distant of your broadband provider’s exchange you can still get fast broadband by joining selected ADSL2+ internet packages from the providers like O2, Sky, Orange and TalkTalk.

ADSL2+

This form of connectivity uses the same cables and telephone exchanges as regular ADSL internet connections, but due to the software and technology used it can deliver speeds of about 24Mbps, however most advertised speeds are around “approximately 16Mb”.

Your speed depends, as always, on the quality of the copper and the distance you are from the exchange, but if you live a city or built up location you can realistically expect speeds of as high as 16Mb or more. This still provides plenty of bandwidth for heavy internet users, and at a smaller cost than cable.

Which superfast internet product is the best?

Among the UK’s fastest broadband products is Virgin Media’s 152Mbps service. Virgin Media, which also offers 50Mbps broadband products as a bare minimum, is able to deliver such fast connections due to its superfast fibre-optic connectivity network.

BT’s Infinity package delivers a maximum speed of 76Mbps and the aforementioned services from Sky, EE and TalkTalk, which use BT’s fibre optic network and feature headline speeds according to BT.

 

 

Broadband products offering an up to 16Mbps (or thereabouts) connection are available from most providers. The arrival of these speeds has been facilitated by an upgrade of BT’s network with ADSL2+ technology, enabling the existing cabling to carry more data.

How do I get high speed broadband ?

Your initial step is to decide which highspeed internet services are available to you . Check which types of connectivity are available.

 

Benefits of super-fast broadband connectivity

High speed internet connectivity lets you utilise all the entertainment services available on the web. You will have the ability to watch movies in a within minutes – allowing you watch what you want , when you like it, and banishing the hanging around for big downloads.

Fans of on-demand show can enjoy their favourite shows on the Sky Now TV, including rival services from ITV and Channel 4, smoothly and without buffering.

Reduced ‘ping’ means better response times delivered by fibre broadband means that online gamers gain a competitive advantage over the competition and can enjoy a better playing experience.

Disadvantages of high speed internet connectivity

Speeds are never guaranteed as advertised (although are often very near) and depend on things that are out of your control , like the quality of wiring and the distance you live from the green box. Regardless of whether super fast internet connectivity is available in your area , these limiting factors may yield little difference in speed for a much higher annual price.

Who is  FTTC internet  for?

The massive growth in the range of people downloading music , streaming video and watching catchup TV online means that there is no longer a typical user of fibre connectivity .

However, if you are a heavy downloader or are one of the increasing number of consumers who prefer to catch up with TV programmes online, it makes sense to join a high speed internet service – preferably fibre optic for the very best service.

Super-fast internet is also ideal for fans of online games . This is because faster connectivity eliminates the delays to in-game responsiveness. This is called ping,  which is often  caused by slower traditionalbroadband products . This can seriously ruin your gaming experience .

If you only use the internet for checking your e-mail and for the occasional search, it’s more prudent to go for a traditional ADSL deal .

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