Who needs Quick Fibre Internet ?

Broadband has become increasingly more vital to our everyday lives and the amount of devices that we use every day that rely upon broadband connectivity seems to increase. The range of tablets, smartphones, laptops, desktops, games consoles and TV’s that everyone has in their homes, seems to increase every day.

Whitmore Broadband Deals For July 2025

Connection Type	Availablity
FTTC / Fibre / Superfast Broadband	Yes
Cable / Virgin Media	Some Areas
ADSL / Broadband	Yes
4G	Yes

Working from home is commonplace as it saves people sitting in commuter traffic, something that most of us wish to avoid.

 

 

Quite simply, traditional broadband connections often struggle to deal with the simultaneous demands of downloading large files, streaming videos or music, with multiple devices and appliances signed on all at once. With Superfast fibre broadband though, everyone within a home or company has the chance to do what they want online– all concurrently– with no annoying delays.

What is fast broadband?

Super-fast broadband refers to broadband connections of up to 300Mbps in the UK.

Super-fast broadband connections enable users to go online , stream music & video and stream television at speeds that are massively greater than most internet users.

While the current average UK internet connection is around 12Mbps (2014), superfast internet products deliver speeds of right up to 300Mbps, through sophisticated fibre-optic broadband networks including Virgin Media and BT’s Infinity fibre optic cables.

How does fibre broadband work ?

Unlike the majority of UK internet connections, which use telephone lines, the UK’s fastest broadband product – the 100Mbps service from Virgin Media (it’s 200Mbps in some areas) – is delivered by a cable, or fibre-optic, broadband network. These cables are made up of glass and plastic, which allows data to move much faster than along the copper pipes used by traditional ADSL internet connectivity.

BT also offers a right up to 76Mb fibre service called BT Infinity (you can get 300Mbps in some areas), and plans to make this available to millions more UK residence in years to come.

 

 

The likes of TalkTalk, Sky and EE have used BT’s Infinity service to launch rebranded high speed cable broadband products of their own.

However, fast broadband is not only available to people in a fibre broadband area . Fast broadband is not exclusively on offer to people in a fibre-optic broadband area. If you live within a certain distant of your internet provider’s exchange you can still get fast internet by enrolling in selected ADSL2+ broadband services from the providers like O2, Sky, Orange and TalkTalk.

ADSL2+

This type of connectivity uses the same cables and telephone exchanges as regular ADSL broadband connections, but due to the software and technology being used it can deliver speeds of up to 24Mbps, however most advertised speeds are around “right up to 16Mb”.

Your speed depends, as always, on the quality of the wiring and the distance you are from the exchange, but if you live a city or built up area you can realistically expect speeds of about 16Mb or more. This still provides more than enough bandwidth for heavy internet users, and at a smaller cost than cable.

Which super-fast broadband product is the best?

Among the UK’s quickest connectivity products is Virgin Media’s 152Mbps service. Virgin Media, which also offers 50Mbps broadband products as a bare minimum, is able to deliver such fast connections thanks to its superfast fibre broadband network.

BT’s Infinity package offers a maximum speed of 76Mbps and the aforementioned services from Sky, EE and TalkTalk, which use BT’s fibre optic network and feature headline speeds in accordance with BT.

 

 

Broadband products offering an up to 16Mbps (or thereabouts) connection are available from most providers. The arrival of these speeds has been facilitated by an upgrade of BT’s network with ADSL2+ technology, enabling the existing cabling to carry more data.

How do I get fast broadband ?

Your initial step is to decide which high speed broadband services are available at your exhaage. Check which types of connectivity are available.

 

Benefits of super fast broadband

Super-fast internet lets you use all the video on demand on offer on the internet. You will have the ability to download movies in a in a few minutes – allowing you view what you like, when you demand it , and getting rid of the hanging around for huge downloads.

Fans of on-demand programmes can enjoy their favourite shows on the BBC iPlayer , besides rival services from ITV and Channel 4, smoothly and without buffering.

Reduced ‘ping’ means better response times delivered by fibre connectivity means that online gamers gain an one-upmanship over the competition and can enjoy a better playing experience.

Disadvantages of high speed broadband

Speeds are never 100% as advertised (although are often very near) and based on things that are out of your control , like the age of copper connectivity and the distance you live from the cabinet . Even if high speed connectivity is available in your area , these limiting factors may not bring many benefits in speed for a much higher cost .

Who is super-fast internet connectivity for?

The massive growth in the range of people streaming music , downloading video and watching catchup TV online means that there is no longer a typical user of high speed internet connectivity.

If you are a heavy downloader or are one of the increasing number of consumers who prefer to catch up with TV programmes online, it makes sense to sign up for a super-fast broadband service – preferably fibre optic for the best experience.

High speed internet is also ideal for fans of online console usage. Due to the fact faster connectivity eliminates the delays to in-game responsiveness. This is called ping,  which is commonly triggered by slower ADSL broadband services . This can seriously ruin your gaming pleasure.

If you only use the internet for checking your e-mail and for the occasional search, it’s more prudent to opt for a traditional ADSL connection.

Whitmore – Other Areas

East Holme

Nenthall

Laggan

North Scarle

Hebing End

South Gorley

Gallt-y-foel

South Park

Gravels

Hillside