Who needs Super-fast Broadband Connectivity ?

Broadband has become increasingly more essential to our everyday lives and the amount of devices that we use on a daily basis that rely upon broadband connectivity seems to increase. The number of tablets, smartphones, laptops, desktops, games consoles and TV’s that each person has in their homes, seems to increase every day.

Willersey Broadband Deals For October 2025

Connection Type	Availablity
FTTC / Fibre / Superfast Broadband	Yes
Cable / Virgin Media	Some Areas
ADSL / Broadband	Yes
4G	Yes

Working from home is commonplace as it saves people sitting in commuter traffic, something that all of us need to avoid.

 

 

Quite simply, traditional broadband connections often struggle to come to grips with the simultaneous demands of downloading large files, streaming videos or music, with multiple devices and appliances turned on at the same time. With Superfast fibre broadband though, everyone within a home or small business has the chance to do what they want online– all all at once– without any annoying delays.

What is high speed broadband?

Super-fast broadband concerns broadband connections of as much as 300Mbps in the UK.

Super-fast broadband connections enable users to surf the internet, download music & video and stream television at speeds that are massively above most broadband users.

While the current average UK broadband connection is around 12Mbps (2014), superfast broadband products deliver speeds of to 300Mbps, through sophisticated fibre-optic broadband networks like Virgin Media and BT’s Infinity fibre optic cables.

How does super-fast internet operate?

Unlike the majority of UK broadband connections, which use telephone lines, the UK’s quickest broadband product – the 100Mbps service from Virgin (it’s 200Mbps in some areas) – is delivered by a cable, or fibre-optic, broadband network. These cables are comprised of glass and plastic, which allows data to move much quicker than along the copper pipes used by traditional DSL internet .

BT also offers an up to 76Mb fibre-optic service called BT Infinity (you can get 300Mbps in some areas), and plans to make this available to millions more UK homes in in the future .

 

 

The likes of TalkTalk, Sky and EE have resold BT’s Infinity service to launch rebranded high speed cable broadband products of their own.

However, fast broadband is not only on offer to people in a fibre broadband locations. Fast broadband is not exclusively on offer to people in a fibre-optic broadband area. If you live within a certain range of your broadband provider’s exchange you can still get fast broadband by getting selected ADSL2+ internet services from the companies like O2, Sky, Orange and TalkTalk.

ADSL2+

This kind of connection uses the same cables and telephone exchanges as regular ADSL internet connections, but due to the software and technology used it can deliver speeds of almost 24Mbps, however most advertised speeds are around “about 16Mb”.

Your speed depends, as always, on the quality of the wiring and the distance you are from the exchange, but if you inhabit a town or built up location you can realistically expect speeds of as high as 16Mb or more. This still provides sufficient bandwidth for heavy internet users, and at a smaller cost than cable.

Which high speed internet product is the best?

Among the UK’s fastest broadband products is Virgin Media’s 152Mbps service. Virgin Media, which also offers 50Mbps broadband products as a bare minimum, is able to deliver such fast connections due to its superfast fibre connectivity network.

BT’s Infinity package offers a maximum speed of 76Mbps and the previously mentioned services from Sky, EE and TalkTalk, which use BT’s fibre optic network and feature headline speeds according to BT.

 

 

Broadband products offering an up to 16Mbps (or thereabouts) connection are available from most providers. The arrival of these speeds has been facilitated by an upgrade of BT’s network with ADSL2+ technology, enabling the existing cabling to carry more data.

How do I get fast broadband ?

Your initial step is to decide which fast broadband services are available in your area . Check which service are available.

 

Advantages of fast internet

Super-fast internet connectivity enables you to make the most of all the services on offer online. You’ll have the chance to download movies in a in a few minutes – allowing you view what you want , when you want it , and getting rid of the hanging around for enormous downloads.

Fans of on-demand TV can enjoy their favourite shows on the BBC iPlayer , including rival services from ITV and Channel 4, smoothly and without interruption .

Reduced ‘ping’ means improved response times delivered by high speed broadband means that online gamers gain a competitive advantage over the competition and can enjoy a better gaming experience.

Disadvantages of super-fast connectivity

Speeds are never guaranteed as advertised (although are often very close ) and based upon things that are not within your control, like the quality of wiring and the distance you live from the exchange . Despite the fact that super fast broadband is available in your location, these limiting factors may not bring many improvements in performance for a much higher monthly price .

Who is  fibre internet connectivity for?

The massive growth in the number of people downloading music , downloading video and watching TV online means that there is no more a typical user of super fast connectivity .

However, if you are a heavy downloader or are one of the increasing number of consumers who prefer to catch up with TV programmes online, it makes sense to sign up for a super fast connectivity deal – preferably fibre for the very best service.

Super-fast connectivity is also ideal for fans of online console usage. This is because faster connectivity eliminates the delays to in-game responsiveness. This is known as ping,  which is commonly triggered by slower ADSL internet connectivity products. This can seriously ruin your online gaming pleasure.

If you only use the internet for checking your e-mail and for the occasional search, it’s more prudent to select a traditional ADSL service .

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