Who needs Superfast Internet ?

Broadband has become much more necessary to our everyday lives and the amount of devices that we use every day that count on broadband connectivity seems to increase. The range of tablets, smartphones, laptops, desktops, games consoles and TV’s that each person has in their homes, seems to increase daily.

Wilson Broadband Deals For October 2025

Connection Type	Availablity
FTTC / Fibre / Superfast Broadband	Yes
Cable / Virgin Media	Some Areas
ADSL / Broadband	Yes
4G	Yes

Working from home is commonplace as it saves people being stuck in commuter traffic, something that we all wish to avoid.

 

 

Quite simply, traditional broadband connections often struggle to handle the simultaneous demands of downloading large files, streaming videos or music, with multiple devices and appliances logged on simultaneously. With Superfast fibre broadband though, everyone within a home or small company has the capacity to do what they want online– all simultaneously– without any annoying delays.

What is super-fast broadband?

Super-fast broadband refers to broadband connections of as much as 300Mbps in the UK.

Super-fast broadband connections enable users to connect to the internet , download music & video and stream television at speeds that are massively higher than most broadband users.

While the current average UK internet connection is around 12Mbps (2014), superfast internet products deliver speeds of up to 300Mbps, through sophisticated fibre-optic cabled networks like Virgin Media and BT’s Infinity fibre optic cables.

How does super-fast broadband work ?

Unlike the majority of UK broadband connections, which use telephone lines, the UK’s quickest broadband product – the 100Mbps service from Virgin (it’s 200Mbps in some areas) – is delivered by a cable, or fibre-optic, broadband network. These cables are made up of glass and plastic, which allows data to move much faster than along the copper cables used by traditional ADSL connectivity .

BT also offers a more than 76Mb fibre service called BT Infinity (you can get 300Mbps in some areas), and plans to make this available to millions more UK residence in in the near future .

 

 

The likes of TalkTalk, Sky and EE have resold BT’s Infinity service to launch rebranded super fast cable broadband services of their own.

However, fast broadband is not only available to people in a fibre-optic broadband area . Fast broadband is not exclusively on offer to people in a fibre-optic broadband area. If you live within a certain distant of your internet provider’s exchange you can still get fast internet by subscribing to selected ADSL2+ internet services from the companies like O2, Sky, Orange and TalkTalk.

ADSL2+

This type of connection uses the same cabling and telephone exchanges as regular ADSL phone-line connections, but thanks to the software and technology used it can deliver speeds of as high as 24Mbps, however most advertised speeds are around “around 16Mb”.

Your speed depends, as always, on the quality of the copper and the distance you are from the exchange, but if you live in a city or built up area you can realistically expect speeds of more than 16Mb or more. This still provides sufficient bandwidth for heavy internet users, and at a smaller cost than cable.

Which superfast broadband product is the quickest ?

Among the UK’s fastest internet products is Virgin Media’s 152Mbps service. Virgin Media, which also offers 50Mbps broadband products as a bare minimum, is able to deliver such fast connections because its super-fast fibre connectivity network.

BT’s Infinity package offers a maximum speed of 76Mbps and the previously mentioned services from Sky, EE and TalkTalk, which use BT’s fibre network and feature headline speeds in accordance with BT.

 

 

Alternatively, broadband products offering an up to 16Mbps (or thereabouts) connection are available from most providers. The arrival of these speeds has been facilitated by an upgrade of BT’s network with ADSL2+ technology, enabling the existing cabling to carry more data.

How do I get fast broadband ?

Your first step is to see which high speed broadband services are available at your exhaage. Check which service are available.

 

Advantages of fast broadband

High speed internet connectivity empowers you to make the most of all the video on demand available on the net. You will have the chance to watch movies in a matter of minutes – allowing you watch what you want , when you want it , and banishing the hanging around for astronomical downloads.

Fans of on-demand show will love their best shows on the BBC iPlayer , including rival services from ITV and Channel 4, smoothly and without buffering.

Reduced ‘ping’ means improved response times delivered by super fast broadband means that when playing game online you an one-upmanship over the opponents and can enjoy a better playing experience.

Disadvantages of super-fast internet connectivity

Speeds are never 100% as advertised (although are often very close ) and depend on things that are out of your control , like the age of copper connectivity and the distance you live from the cabinet . Although high speed broadband is available in your area , these limiting factors may not bring many benefits in performance for a much higher monthly cost .

Who is  fibre internet  for?

The massive growth in the number of people streaming music , video and watching catchup TV online means that there is no longer a typical user of super-fast connectivity .

However, if you are a heavy downloader or are one of the increasing number of consumers who prefer to catch up with TV programmes online, it makes good sense to sign up for a super fast broadband deal – preferably fibre optic for the best service.

Super fast broadband is also ideal for fans of online console usage. Due to the fact faster connectivity gets rid of the delays to in-game responsiveness. This is called ping,  which is commonly triggered by slower ADSL internet connectivity services . This can seriously ruin your gaming pleasure.

If you only use the internet for checking your e-mail and for the occasional search, it’s more prudent to favour a traditional ADSL service .

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