Who needs Superfast Connectivity ?
Broadband has become much more essential to our everyday lives and the amount of devices that we use every day that rely on broadband connectivity seems to increase. The range of tablets, smartphones, laptops, desktops, games consoles and TV’s that each person has in their homes, seems to increase everyday.
Higher Marsh Broadband Deals For October 2025
Sky Broadband Essential​
Unlimited Usage-
Average speed 11MBPS
-
ADSL Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number
Sky Broadband Superfast
Unlimited Usage-
Average speed 59MBPS
-
Fast Fibre Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number
| Connection Type | Availablity |
|---|---|
| FTTC / Fibre / Superfast Broadband | Yes |
| Cable / Virgin Media | Some Areas |
| ADSL / Broadband | Yes |
| 4G | Yes |
Working from home is commonplace as it saves people sitting in commuter traffic, something that all of us wish to avoid.
Quite simply, traditional broadband connections often struggle to cope with the simultaneous demands of downloading large files, streaming videos or music, with multiple devices and appliances turned on simultaneously. With Superfast fibre broadband though, everyone within a home or company has the capacity to do what they want online– all concurrently– without any annoying delays.
What is high speed broadband?
Super-fast broadband relates to broadband connections of approximately 300Mbps in the UK.
Super-fast broadband connections enable users to surf the internet, download music & video and stream television at speeds that are massively above most internet users.
While the current average UK internet connection is around 12Mbps (2014), super-fast broadband products deliver speeds of as high as 300Mbps, through sophisticated fibre-optic broadband networks such as Virgin Media and BT’s Infinity fibre optic cables.
How does super-fast connectivity operate?
Unlike most UK broadband connections, which use telephone lines, the UK’s fastest internet product – the 100Mbps service from Virgin (it’s 200Mbps in some areas) – is delivered by a cable, or fibre-optic, broadband network. These cables are comprised of glass and plastic, which allows data to move much quicker than along the copper cables used by standard DSL internet connectivity.
BT also offers an as much as 76Mb fibre service called BT Infinity (you can get 300Mbps in some areas), and plans to make this available to millions more UK residence in in the not too distant future.
The likes of TalkTalk, Sky and EE have resold BT’s Infinity service to launch rebranded super fast cable broadband services of their own.
However, fast broadband is not only on offer to people in a fibre-optic broadband area . Fast broadband is not exclusively on offer to people in a fibre-optic broadband area. If you live within a certain distant of your broadband provider’s exchange you can still get fast internet by signing up for selected ADSL2+ broadband packages from the likes of O2, Sky, Orange and TalkTalk.
ADSL2+
This form of connection uses the same cabling and telephone exchanges as regular ADSL internet connections, but due to the software and technology being used it can deliver speeds of about 24Mbps, however most advertised speeds are around “right up to 16Mb”.
Your speed depends, as always, on the quality of the copper and the distance you are from the exchange, but if you live in a town or built up area you can realistically expect speeds of to 16Mb or more. This still provides ample bandwidth for heavy internet users, and at a smaller cost than cable.
Which superfast connectivity product is the fastest?
Among the UK’s fastest connectivity products is Virgin Media’s 152Mbps service. Virgin Media, which also offers 50Mbps broadband products as a bare minimum, is able to deliver such fast connections because its super-fast fibre-optic broadband network.
BT’s Infinity package delivers a maximum speed of 76Mbps and the aforementioned services from Sky, EE and TalkTalk, which use BT’s fibre optic network and feature headline speeds according to BT.
Broadband products offering an up to 16Mbps (or thereabouts) connection are available from most providers. The arrival of these speeds has been facilitated by an upgrade of BT’s network with ADSL2+ technology, enabling the existing cabling to carry more data.
How do I get high speed broadband ?
Your start is to see which high speed broadband services are available at your exhaage. Check which types of connectivity are available.
Benefits of super-fast broadband connections
Super fast internet enables you to use all the entertainment available on the world wide web. You will manage to watch movies in a within minutes – allowing you view what you want , when you demand it , and getting rid of the hanging around for big downloads.
Fans of on-demand show will love their best shows on the Sky Now TV, along with rival services from ITV and Channel 4, smoothly and without interruption .
Reduced ‘ping’ means move favourable response times delivered by super fast connectivity means that when playing game online you an one-upmanship over the competition and can enjoy a better playing experience.
Disadvantages of super-fast connectivity
Speeds are never 100% as advertised (although are often very near) and based on things that are not within your control, like the quality of wiring and the distance you live from the exchange . Despite the fact that super fast connectivity is on offer in your area , these limiting factors may yield little difference in speed for a much higher annual cost .
Who is high speed internet for?
The massive growth in the number of people listening to music, video and watching catchup TV online means that there is no longer a typical user of super-fast connectivity .
If you are a heavy downloader or are one of the increasing number of consumers who prefer to catch up with TV programmes online, it makes sense to sign up for a super-fast connectivity product – preferably fibre optic for the best service .
Super fast connectivity is also ideal for fans of online gaming . Due to the fact a faster connection gets rid of the delays to in-game responsiveness. This is known as ping, which is commonly brought on by slower DSL connectivity products. This can seriously ruin your online gaming pleasure.
If you only use the internet for checking your e-mail and for the occasional search, it’s more prudent to go with a standard ADSL connection.
Sky Broadband Essential​
Unlimited Usage-
Average speed 11MBPS
-
ADSL Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number
Sky Broadband Superfast
Unlimited Usage-
Average speed 59MBPS
-
Fast Fibre Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number



