Who needs Super-fast Broadband Fibre Connections?
Broadband has become increasingly more necessary to our everyday lives and the amount of devices that we use every day that rely upon broadband connectivity seems to increase. The number of tablets, smartphones, laptops, desktops, games consoles and TV’s that everyone has in their homes, seems to increase everyday.
Swansea Enterprise Park Broadband Deals For October 2025

Sky Broadband Essential​
Unlimited Usage-
Average speed 11MBPS
-
ADSL Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number
Sky Broadband Superfast
Unlimited Usage-
Average speed 59MBPS
-
Fast Fibre Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number
Connection Type | Availablity |
---|---|
FTTC / Fibre / Superfast Broadband | Yes |
Cable / Virgin Media | Some Areas |
ADSL / Broadband | Yes |
4G | Yes |
Working from home is commonplace as it saves people sitting in commuter traffic, something that we all need to avoid.
Quite simply, traditional broadband connections often struggle to deal with the simultaneous demands of downloading large files, streaming videos or music, with multiple devices and appliances turned on simultaneously. With Superfast fibre broadband though, everyone within a home or company has the capacity to do what they want online– all at the same time– with no annoying delays.
What is high speed broadband?
Super-fast broadband refers to broadband connections of around 300Mbps in the UK.
Super-fast broadband connections enable users to surf the internet, download music & video and stream television at speeds that are massively greater than most internet users.
While the current average UK broadband connection is around 12Mbps (2014), high speed broadband products deliver speeds of as high as 300Mbps, through sophisticated fibre-optic cabled networks which include Virgin Media and BT’s Infinity fibre optic cables.
How does super-fast connectivity operate?
Unlike many of UK broadband connections, which use telephone lines, the UK’s fastest internet product – the 100Mbps service from Virgin (it’s 200Mbps in some areas) – is delivered by a cable, or fibre-optic, broadband network. These cables are composed of glass and plastic, which allows data to move much faster than along the copper pipes used by standard xDSL internet .
BT also offers an as much as 76Mb fibre-optic service called Infinity (you can get 300Mbps in some areas), and plans to make this available to millions more UK residence in in the not too distant future.
The likes of TalkTalk, Sky and EE have resold BT’s Infinity service to launch rebranded super-fast cable broadband services of their own.
However, fast broadband is not only available to people in a fibre broadband area . Fast broadband is not exclusively on offer to people in a fibre-optic broadband area. If you live within a certain range of your internet provider’s exchange you can still get fast broadband by enrolling in selected ADSL2+ internet packages from the companies like O2, Sky, Orange and TalkTalk.
ADSL2+
This form of connection uses the same cables and telephone exchanges as regular ADSL broadband connections, but thanks to the software and technology being used it can deliver speeds of up to 24Mbps, however most advertised speeds are around “up to 16Mb”.
Your speed depends, as always, on the quality of the copper and the distance you are from the exchange, but if you dwell in a town or built up area you can realistically expect speeds of up to 16Mb or more. This still provides sufficient bandwidth for heavy internet users, and at a smaller cost than cable.
Which superfast broadband product is the fastest?
Among the UK’s fastest internet products is Virgin Media’s 152Mbps service. Virgin Media, which also offers 50Mbps broadband products as a bare minimum, is able to deliver such fast connections as a result of its super-fast fibre-optic connectivity network.
BT’s Infinity package offers a maximum speed of 76Mbps and the aforementioned services from Sky, EE and TalkTalk, which use BT’s fibre optic network and feature headline speeds according to BT.
Alternatively, broadband products offering an up to 16Mbps (or thereabouts) connection are available from most providers. The arrival of these speeds has been facilitated by an upgrade of BT’s network with ADSL2+ technology, enabling the existing cabling to carry more data.
How do I get super-fast broadband ?
Your 1st step is to see which super-fast internet services are available in your area . Check which products are available.
Benefits of high speed broadband connectivity
Super fast broadband can let you enjoy all the entertainment services on offer online. You’ll manage to watch movies in a matter of minutes – allowing you watch what you want , when you like it, and banishing the hanging around for large downloads.
Fans of on-demand programmes can enjoy their best shows on the Sky Now TV, in addition to rival services from ITV and Channel 4, smoothly and without buffering.
Reduced ‘ping’ means improved response times delivered by super fast connectivity means that online gamers gain an one-upmanship over the competition and can enjoy a better playing experience.
Disadvantages of high speed broadband
Speeds are never 100% as advertised (although are often very close ) and rely on things that are out of your control , like the quality of wiring and the distance you live from the exchange . Wherever fibre broadband is on offer in your location, these limiting factors may not bring many improvements in performance for a much higher cost .
Who is super-fast internet for?
The massive growth in the amount of people downloading music , downloading video and watching on demand TV online means that there is no more a typical user of fibre internet .
If you are a heavy downloader or are one of the increasing number of consumers who prefer to catch up with TV programmes online, it makes sense to sign up for a fibre internet connectivity service – preferably fibre optic for the best service .
High speed internet connectivity is also ideal for fans of online gaming . Due to the fact a faster connection eliminates the delays to in-game responsiveness. This is called ping, which is often caused by slower traditional connectivity products . This can seriously ruin your gaming pleasure.
If you only use the internet for checking your e-mail and for the occasional search, it’s more prudent to prefer a traditional ADSL connection.

Sky Broadband Essential​
Unlimited Usage-
Average speed 11MBPS
-
ADSL Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number
Sky Broadband Superfast
Unlimited Usage-
Average speed 59MBPS
-
Fast Fibre Broadband
-
UNLIMITED Usage
Line Rental Included
There is no extra charge for line rental.
Guaranteed WiFi In Every Room
If you can't get WiFi in every room of your house then Sky will give you your money back.
Fast Installation + Keep Your Number
Get your new broadband installed super fast and you can keep your own number